Basic data of the distinction
Type of award: Best publication award
Awarded by: Research on National Brand & Private Label Marketing International Conference
Award given to: Breugelmans, Els; Hermans, Marleen; Krafft, Manfred; Kroschke, Mirja; Mantrala, Murali
Announced at: 14/06/2019
Date of awarding: 14/06/2019
About the distinction
Anlass der Preisverleihung: 6th International Conference on Research on National Brand & Private Label Marketing (NB & PL 2019)
Venue of award ceremony: Barcelona
Comments & annotations: Paper "Store re-invention: how are sales performance and existing customers’ shopping patterns impacted?
Els Breugelmans, Marleen Hermans, Manfred Krafft, Mirja Kroschke & Murali Mantrala"
About the award
Type of award: Prize for a conference paper