Corporate stance communication and its design and form—a scoping literature review

Type of talk: scientific Talk

Name der Vortragenden: Lührmann, J.; Stehle, H.; Röttger, U.

Date of talk: 24/10/2025

Talk language: German

Name of the event: Jahrestagung der DGPuK-Fachgruppe Public Relations und Organisationskommunikation

Event period: 22/10/2025 - 24/10/2025

Event location: Greifswald

Keywords: Corporate stance communication; strategic communication; corporations; literature review

Speakers from the University of Münster

Lührmann, Julia	Professorship of communication science with the focus on strategic communication (Prof. Stehle)
Röttger, Ulrike	Professur für Public Relations (Prof. Röttger)
Stehle, Helena	Professorship of communication science with the focus on strategic communication (Prof. Stehle)

Duration: 01/11/2024 - 31/12/2025

Funded by: Günter-Thiele-Stiftung für Kommunikation und Management

Type of project: Individual project