Julia Lührmann

Current affiliations

Professorship of communication science with the focus on strategic communication (Prof. Stehle)
Bispinghof 9-14, 48143 Münster
E-Mail

Curriculum Vitae (CV)

Research Focus

Strategic Communication
Organisational communication
Internal communication
Sustainability and energy communication

Publications

Personal values and their impact on the opinion leadership of managers and employees in internal communication Lührmann, J.; Stehle, H.; Gehrau, V.; Röttger, U. (2025) In: Journal of Public Relations Research, 37(1-2), 151-172. doi:10.1080/1062726X.2024.2409652 Research article (journal) \| Peer reviewed \| Published
Striving for legitimacy: Strategic energy project communication and its characteristics Stehle, H.; Lührmann, J.; Uth, B. (2025) Review article (book contribution) \| Peer reviewed \| Published
Internal megaphoning: What echoes through the corridors? Röttger, U.; Stehle, H.; Gehrau, V.; Lührmann, J. (2025) Leipzig: / Academic Society for Management & Communication. Working paper \| Published
Legitimität im Visier. Energiekommunikation und ihre Strategien Stehle, H., Lührmann, J., Uth, B. (2025) In: PR Magazin(6/7), E1-E8. Non-scientific contribution (journal) \| Published
Taking a stance in corporate communication Stehle, H.; Lührmann, J. (2025) In: Corporate Communication Review, 1(2), 20-2025. Review article (journal) \| Published

Show all publications (6)

Projects

Corporate Stance Communication - Taking a stance? Corporate communications on socio-political topics in the context of diverging and changing expectations Duration: 01/01/2026 - 31/12/2026 Funded by: Günter-Thiele-Stiftung für Kommunikation und Management Type of project: Individual project
Haltungskommunikation von Unternehmen Duration: 01/11/2024 - 31/12/2025 Funded by: Günter-Thiele-Stiftung für Kommunikation und Management Type of project: Individual project
Wirkung und Nutzung der internen Kommunikation Duration: 15/01/2024 - 28/02/2025 Funded by: Günter-Thiele-Stiftung für Kommunikation und Management Type of project: Individual project
Interne Kommunikation in kritischen und digitalen Zeiten Duration: 01/10/2021 - 31/12/2022 Type of project: Own resources project

Talks

S24.10.takeholder expectations concerning strategic energy communication—a Q-sort study Stehle, H.; Lührmann, J.; Uth, B. (24/10/2025) Jahrestagung der DGPuK-Fachgruppe Public Relations und Organisationskommunikation, Greifswald Type of talk: scientific Talk
Corporate stance communication and its design and form—a scoping literature review Lührmann, J.; Stehle, H.; Röttger, U. (24/10/2025) Jahrestagung der DGPuK-Fachgruppe Public Relations und Organisationskommunikation, Greifswald Type of talk: scientific Talk
Communicating the energy transition in Germany—Enablers and barriers at local and national level1 Stehle, H., Kannengießer, S., Lührmann, J., Uth, B., Hausmann, H., Görland, S. (14/06/2025) ICA 2025 Annual Congress, Denver Type of talk: scientific Talk
Kommunikationswissenschaftliche Perspektiven auf Akteur*innen der Energiewende Kannengießer, S., Stehle, H., Uth, B., Hausmann, H., & Lührmann, J. (20/03/2025) "Öffentlichkeit(en) und ihre Werte". 69. Jahrestagung der Deutschen Gesellschaft für Publizistik- und…, Berlin Type of talk: scientific Talk
How organizations responsible for green energy projects employ strategic communication to legitimize such projects? A quantitative content analysis Uth, Bernadette; Lührmann, Julia; Stehle, Helena (24/09/2024) 10th European Communication Conference (ECREA), Ljubljana Type of talk: scientific Talk

Show all talks (11)