Shifting the Blame: How Surcharge Pricing Influences Blame Attributions for a Service Price Increase
Pallas F, Bolton L, Lobschat L
Research article (journal) | Peer reviewedDetails about the publication
Journal: Journal of Service Research
Volume: 21
Issue: 3
Page range: 302-318
Status: Published
Release year: 2018
Language in which the publication is written: English
Authors from the University of Münster
| Lobschat, Lara | Junior professorship for marketing (Prof. Lobschat) |