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Retention and Turnover of Direct-Selling Distributors
Coughlan, Anne T.; Krafft, Manfred; Allendorf, Julian F.
Research article in edited proceedings (conference)
| Peer reviewed
Details about the publication
Editors:
Ahearne, Mike; Steenburgh, Thomas
Book title:
Proceedings of 3rd Thought Leadership on the Sales Profession Conference
Page range:
1-8
Publisher:
Selbstverlag / Eigenverlag
Published by:
Organizers of 3rd Thought Leadership on the Sales Profession Conference
Place of publication:
Pairs
Status:
Published
Release year:
2017
Language in which the publication is written:
English
Conference:
3rd Thought Leadership on the Sales Profession Conference
, Paris
, France
Keywords:
Direct Selling; Retention; Turnover of Salespeople; Propensity to Leave; Distributors
Authors from the University of Münster
Allendorf
,
Julian
Chair of Marketing Management
Krafft
,
Manfred
Chair of Marketing Management
Projects the publication originates from
Retention and Turnover of Direct-Selling Distributors
Duration:
since
01/09/2015
Type of project: Own resources project