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Delegation of pricing authority to salespeople
Krafft Manfred, Hansen Ann-Kristin
Research article (book contribution)
| Peer reviewed
Details about the publication
Publisher:
Guenzi Paolo, Geiger Susi
Book title:
Sales Management – A multinational perspective
Page range:
97-113
Publishing company:
Palgrave Macmillan
Place of publication:
New York
Status:
Published
Release year:
2011
Language in which the publication is written:
English
Authors from the University of Münster
Hölter
,
Ann-Kristin
Juniorprofessur für Marketing II (Prof. Götz)
Krafft
,
Manfred
Chair of Marketing Management