Delegation of pricing authority to salespeople

Krafft Manfred, Hansen Ann-Kristin

Research article (book contribution) | Peer reviewed

Details about the publication

PublisherGuenzi Paolo, Geiger Susi
Book titleSales Management – A multinational perspective
Page range97-113
Publishing companyPalgrave Macmillan
Place of publicationNew York
StatusPublished
Release year2011
Language in which the publication is writtenEnglish

Authors from the University of Münster

Hölter, Ann-Kristin
Juniorprofessur für Marketing II (Prof. Götz)
Krafft, Manfred
Chair of Marketing Management