Runner-Up (2nd place) Davidson Award for the Best Paper published in the Journal of Retailing in 2016
Basic data of the distinction
Type of award: Best publication award
Awarded by: Journal of Retailing
Award given to: Minnema, Alec; Bijmolt, Tammo; Gensler, Sonja; Wiesel, Thorsten
Announced at: 23/02/2018
Date of awarding: 23/02/2018
About the distinction
Comments & annotations: Alec Minnema, Tammo H.A. Bijmolt, Sonja Gensler, Thorsten Wiesel,
To Keep or Not to Keep: Effects of Online Customer Reviews on Product Returns,
Journal of Retailing, Volume 92, Issue 3, 2016, Pages 253-267.
Link zur Pressemitteilung der Universität Münster: https://www.marketingcenter.de/en/news/1191