Finalist for the Jagdish N. Sheth Best JAMS Article Award

Type of award: Best publication award

Awarded by: Academy of Marketing Science; Sheth Foundation

Award given to: Breugelmans, E.; Hermans M.; Krafft, M.; Kroschke, M.; Lehmkuhle, F.; Mantrala, M.

Announced at: 01/05/2025

Date of awarding: 01/05/2025