
Academic Education | |
| since 06/2021 | Doctoral Candidate and Research Assistant at the Chair of Marketing Management, University of Muenster |
| 10/2018 - 04/2021 | Studies in Business Administration (M.Sc.), Major Marketing and Minor Information Systems, University of Muenster |
| 04/2015 - 03/2018 | Studies in Management & Economics (B.Sc.), University of Bochum |
| 08/2016 - 12/2016 | Semester abroad at the Norwegian School of Economics (NHH), Norway |
Work Experience | |
| 09/2020 - 05/2021 | Student Assistant | Marketing Analytics, Junior Proffessorship for Marketing Analytics, Muenster |
| 11/2019 - 11/2020 | Working Student | Market Intelligence, Innogy SE, Dortmund |
| 08/2019 - 10/2019 | Intern | Marketing Intelligence, About You, Hamburg |
| 03/2018 - 07/2019 | Intern & Working Student | Business Development and Productmanagement, Handelsblatt GmbH, Duesseldorf |
| 06/2017 - 03/2018 | Student Assistant | Marketing & Communication, Sales & Marketing Department, University of Bochum |
| Decoding AI Influencers’ Effectiveness: Multimodal Insights for Social Media Marketing Candidate: ??? | Supervisors: Krafft, Manfred | Reviewers: Krafft, Manfred; Kannan, P.K.; Gieseke, Fabian Period of time: 01/06/2021 - 20/05/2025 Doctoral examination procedure finished at: Doctoral examination procedure at University of Münster |