Akademische Ausbildung
seit 02/2023	PhD-Track at the Chair for Marketing & Media at the University of Münster
11/2020 - 01/2023	Master of Science in Business Administration (Management & Marketing) at the University of Münster
10/2016 - 03/2020	Bachelor of Science in Business Administration at the Heinrich-Heine University Düsseldorf
Berufliche Stationen
seit 02/2023	Research Assistant at the Chair of Marketing & Media at the University of Münster
06/2022 - 01/2023	Student Research Assistant at the Chair of Marketing & Media at the University of Münster

Hohenberg, Sebastian; Hennig-Thurau, Thorsten; Behrens, Ronny; Wöhnl, Patrick; Pott, Hanna (2025)

New York(kein Verlag angegeben).

Arbeitspapier / Working Paper