“Coopetition” in the presence of team and individual incentives: Evidence from the advice network of a sales organization
Christian Homburg; Theresa R. Schyma (née Morguet); Sebastian Hohenberg; Yashar Atefi; Robin-Christopher M. Ruhnau
Research article (journal) | Peer reviewedDetails about the publication
Journal: Journal of the Academy of Marketing Science
Volume: 52
Issue: 2
Page range: 306-328
Status: Published
Release year: 2024
Keywords: Advice seeking; Advice giving; Sales; Social network analysis; Exponential random graph models; Team
incentives; Individual incentives
Authors from the University of Münster
| Hohenberg, Sebastian | Professorship of Digital Transformation: Impact on People, Economy, Society (Prof. Hohenberg) |