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Digital Marketing
Ferié Frederik
Entry in encyclopedia (book contribution)
| Peer reviewed
Details about the publication
Publisher:
Harris Phil, Bitonti Alberto, Fleisher Craig S., Skorkjær Binderkrantz Anne
Book title:
The Palgrave Encyclopedia of Interest Groups, Lobbying and Public Affairs
Publishing company:
Palgrave Macmillan
Place of publication:
Cham
Status:
Published
Release year:
2020 (04/02/2020)
Language in which the publication is written:
English
DOI:
10.1007/978-3-030-13895-0_6-1
Authors from the University of Münster
Ferié
,
Frederik
Professur für Marketing (Prof. Krafft)