Szenarioanalyse – Verbesserungen aus der Münsteraner Effizienz-Werkstatt

Backhaus K, König U, Mohr S, Paulsen T

Research article in edited proceedings (conference) | Peer reviewed

Details about the publication

EditorsGausemeier J
Book titleVorausschau und Technologieplanung
Page range261-287
PublisherUniversität Paderborn
Title of seriesHNI-Verlagsschriftenreihe
Volume of series385
StatusPublished
Release year2018
Language in which the publication is writtenGerman
Conference14. Symposium für Vorausschau und Technologieplanung, Berlin

Authors from the University of Münster

Backhaus, Klaus
Chair for Business-to-Business Marketing (IAS)
Paulsen, Thomas
Chair for Business-to-Business Marketing (IAS)