Interaktive, digitale Einkaufserlebnisse in Innenstädten
Betzing Jan Hendrik, Beverungen Daniel, Becker Jörg, Matzner Martin, Schmitz Gertrud, Bartelheimer Christian, Berendes Ingo, Braun Marina, Gadeib Andera, von Hoffen Moritz, Schallenberg Christian
Research article (book contribution) | Peer reviewedDetails about the publication
Publisher: Robra-Bissantz S, Lattemann C
Book title: Digital Customer Experience
Page range: 109-121
Publishing company: Springer Vieweg
Place of publication: Wiesbaden
Title of series: Edition HMD
Status: Published
Release year: 2019
Language in which the publication is written: German
ISBN: 978-3-658-22541-4
Link to the full text: https://link.springer.com/chapter/10.1007/978-3-658-22542-1_8
Authors from the University of Münster
| Becker, Jörg | Chair of Information Systems and Information Management (IS) |
| Betzing, Jan | Chair of Information Systems and Information Management (IS) |
| Beverungen, Daniel | Chair of Information Systems and Information Management (IS) |
| Matzner, Martin | Chair of Information Systems and Information Management (IS) |
| von Hoffen, Moritz | Chair of Information Systems and Information Management (IS) |