Kundenmanagement

Götz Oliver, Jensen Ove, Krafft Manfred

Book (edited collection) | Peer reviewed

Details about the publication

Publishing companyGabler Verlag
Place of publicationWiesbaden
Title of seriesZeitschrift für Betriebswirtschaft
Volume of seriesSpecial Issue 2/2011
StatusPublished
Release year2011
Language in which the publication is writtenGerman

Editors from the University of Münster

Götz, Oliver
Juniorprofessur für Marketing II (Prof. Götz)