High Flyers: How Motivation, Opportunity, and Ability (MOA) Explain Top Performance in Direct Selling
Coughlan Anne T., Krafft Manfred, Allendorf Julian F.
Research article in edited proceedings (conference) | Peer reviewedDetails about the publication
Status: accepted / in press (not yet published)
Release year: 2018
Language in which the publication is written: English
Conference: 2018 AMA Winter Marketing Educators' Conference, New Orleans, LA, USA, undefined
Authors from the University of Münster
| Allendorf, Julian | Chair of Marketing Management |
| Krafft, Manfred | Chair of Marketing Management |