Best Paper Award Runner-Up - Journal of Interactive Marketing “Value Creation in the Video Games Industry: Industry Economics, Consumer Benefits, and Research Opportunitites”
Basic data of the distinction
Type of award: Best publication award
Awarded by: Journal of Interactive Marketing
Award given to: Hennig-Thurau, Thorsten
Date of awarding: 01/01/2014
Award winners from the University of Münster
| Hennig-Thurau, Thorsten |