University of Münster
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Dr. Christine Feddersen-Arden

No current affiliations available for this person. The person is no longer active at the university.

Publications

From Rarity to Desire: How Introducing New Limited Editions, the Immediacy of Sellouts, and Distribution Strategies Drive Brand Repurchase Intentions
Steiner, Michael; Hoyer, Wayne D.; Krafft, Manfred; Kamp, Lena; Arden-Feddersen, Christine (2025)
In: Journal of Retailing, 101(3).
Research article (journal)
Permission Marketing and Privacy Concerns – Why Do Customers (Not) Grant Permissions?
Krafft Manfred, Arden Christine, Verhoef Peter C (2017)
In: Journal of Interactive Marketing, 39(3).
Research article (journal)
Limited Editions of fast-moving consumer goods - How the company’s choice of scarcity claims affects purchase intention
Arden, Christine M. (2016)
In:  (eds.), . (kein Verlag angegeben).
Research article in edited proceedings (conference)
Lost Customers due to unavailability or more customers due to scarcity? How stockouts and scarcity information impact brand value and repurchase intention in the luxury industry
Arden, Christine M.; Steiner, Michael; Hoyer, Wayne D. (2016)
In:  (eds.), . (kein Verlag angegeben).
Research article in edited proceedings (conference)
Essays on Influencing Factors of Selected Consumer Decision Processes
Arden C (2016)
(kein Verlag angegeben).
Thesis (doctoral or post-doctoral)
Show all publications

Prizes

Best paper in the area of “Innovation, Technology and Interactivity”
Awarded by: American Marketing Association's Innovation, Technology and Interactivity Special Interest Group ("TechSIG") and the Lazaridis Institute for Management of Technology Enterprises at Wilfrid Laurier University in Canada
Award given to: Krafft, Manfred; Arden, Christine; Verhoef, Peter
Announced at: 12/08/2018 | Date of awarding: 12/08/2018
Type of distinction: Best publication award