No current affiliations available for this person. The person is no longer active at the university.

Investigating Organizational Innovativeness: Developing a Multidimensional Formative Measure Pallas F, Böckermann F, Götz O, Tecklenburg K (2013) In: International Journal of Innovation Management, 17(4) Type of Publication: Research article (journal)
Customer Knowledge Management in der Konzeptphase der Neuproduktentwicklung Böckermann Florian (2013) In: Krafft Manfred (eds.), Kundenmanagement & Electronic Commerce. Gabler Verlag. Type of Publication: Research article (book contribution)
Gestaltung von Premiumangeboten - Eine Untersuchung am Beispiel der Deutsche Bahn AG Böckermann Florian, Blacha Kirsten, Krafft Manfred, Nienhaus Matthias (2012) In: Marketing Review St. Gallen, 29(1) Type of Publication: Research article (journal)