How Digitalization Challenges the Marketing of Filmed Entertainment

Basic data of the doctoral examination procedure

Doctoral examination procedure finished at: Doctoral examination procedure at University of Münster
Period of timeto 15/05/2019
Statuscompleted
CandidatePähler vor der Holte, Nora
Doctoral subjectBetriebswirtschaftslehre
Doctoral degreeDr. rer. pol.
Awarded byDepartment 04 - Münster School of Business and Economics
SupervisorsHennig-Thurau, Thorsten; Clement, Michel; Löschel, Andreas

Supervision at the University of Münster

Hennig-Thurau, Thorsten
Chair for Marketing & Media
Löschel, Andreas
Chair of Microeconomics with a Focus on Energy and Resource Economics (CERES)