Trust me, please! Strategies for entrepreneurs to convince investors of their business idea

Basic data for this talk

Type of talkpractical talk
Name der Vortragendenvon Gehlen, K; Holtgrave, M
Date of talk07/11/2017
Talk languageEnglish

Information about the event

Name of the eventNewton Institutional Link/ British Council Project Workshop
Event locationCoventry University, UK
Event websitehttp://www.nilcat-bc.com/

Abstract

Guest lecture on "Trust me, please! Strategies for entrepreneurs to convince investors of their business idea" as part of a Newton Institutional Link project Workshop between Coventry (UK) and METU (Turkey) Technology parks, funded by the British Council (NILCAT/BC), which focused on developing survival tools for SMEs.
KeywordsSMEs; Startups; Trust; Technoparks

Speakers from the University of Münster

Holtgrave, Maximilian
Chair of Organization, Human Resource Management and Innovation
Research Training Group 1712 "Trust and Communication in a Digitized World" (GRK 1712)
von Gehlen, Kristina
Chair of Organization, Human Resource Management and Innovation