Content Marketing and its Effects on Trustworthiness of Sender and Message Credibility: An Explanatory Study.

Basic data for this talk

Type of talkscientific Talk
Name der VortragendenNiebergall, Julia
Date of talk25/05/2017
Talk languageEnglish

Information about the event

Name of the eventICA Public Relations Division PhD Student Workshop
Event locationSan Diego

Abstract

Speakers from the University of Münster

Niebergall, Julia