Omnichannel Processes in Retailing SMEs - Digitalisation in a Furniture Company

Becker, Jörg; Kruse, Paul; Hermann, Andreas

Research article (book contribution) | Peer reviewed

Details about the publication

PublisherStrecker, Stefan; Jung, Jürgen
Book titleInforming Possible Future Worlds. Essays in Honour of Ulrich Frank
Page range233-246
Publishing companyLogos Verlag
Place of publicationBerlin
StatusPublished
Release year2024 (16/03/2024)
ISBN978-3-8325-5768-3
DOI10.30819/5768
KeywordsBusiness Informatics; Conceptual Modelling; enterprise modelling; information systems

Authors from the University of Münster

Becker, Jörg
Chair of Information Systems and Information Management (IS)
Hermann, Andreas
Chair of Information Systems and Information Management (IS)
Kruse, Paul
Chair of Information Systems and Information Management (IS)