Quantifying the Impact of Geospatial Recommendations: A Field Experiment in High Street Retail
Betzing Jan Hendrik, Bartelheimer Christian, Niemann Marco, Berendes C. Ingo, Beverungen Daniel
Research article in edited proceedings (conference) | Peer reviewedDetails about the publication
Title of series: ECIS '19
Status: Published
Release year: 2019
Language in which the publication is written: English
Conference: 27th European Conference on Information Systems, Stockholm-Uppsala, Schweden, undefined
Link to the full text: https://aisel.aisnet.org/cgi/viewcontent.cgi?article=1057&context=ecis2019_rip
Authors from the University of Münster
| Betzing, Jan | Chair of Information Systems and Information Management (IS) |
| Beverungen, Daniel | Chair of Information Systems and Information Management (IS) |
| Niemann, Marco | Chair of Information Systems and Information Management (IS) |