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E-Commerce Is Booming? Not for Groceries! Identifying Ways to Reduce the Perceived Risk Related to Online Grocery Shopping
Visse V, Allendorf Julian F.
Research article in edited proceedings (conference)
| Peer reviewed
Details about the publication
Status:
accepted / in press (not yet published)
Release year:
2018
Language in which the publication is written:
English
Conference:
International Food Marketing Research Symposium 2018, Bournemouth, United Kingdom, undefined
Authors from the University of Münster
Allendorf
,
Julian
Chair of Marketing Management