Relationship Marketing von Hochschulen
Langer, Markus F./ Beckmann, Julia
Research article (book contribution)Details about the publication
Editors: Voss, Rödiger
Book title: Hochschulmarketing
Page range: 63-91
Publisher: Eul Verlag
Place of publication: Köln
Edition: 2
Status: Published
Release year: 2009
Language in which the publication is written: German
Authors from the University of Münster
| Beckmann, Julia | Marketing Center Münster (MCM) |