Online Consumer Search and Buying Behaviour: Brand Analysis in the Airline Industry
Jacobs JA, Holland CP, Prinz A
Research article in edited proceedings (conference) | Peer reviewedDetails about the publication
Status: accepted / in press (not yet published)
Release year: 2018
Language in which the publication is written: English
Conference: International Conference on Tourism Research, Jyväskylä, Finnland
Authors from the University of Münster
| Holland, Christopher | |
| Jacobs, Julia |
Projects the publication originates from
Duration: 21/04/2016 - 31/07/2017 Type of project: Own resources project |