University of Münster
CRIS@UM
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Maria Bartschat

No current affiliations available for this person. The person is no longer active at the university.

Publications

Searching for word of mouth in the digital age: Determinants of consumers’ uses of face-to-face information, internet opinion sites, and social media
Bartschat M, Cziehso G, Hennig-Thurau T (2021)
In: Journal of Business Research, 141, 393-409. doi:10.1016/j.jbusres.2021.11.035
Research article (journal) | Peer reviewed | Published

Doctorates

Der Wert verschiedener Word of Mouth-Arten für die Informationssuche von Konsumenten
Candidate: Bartschaft, Maria | Supervisors: Hennig-Thurau, Thorsten; Walsh, Gianfranco; Klein, Stefan
Period of time: until 08/02/2017
Doctoral examination procedure finished at: Doctoral examination procedure at University of Münster