Person:
Zeige 1 bis 10 von 15 Ergebnissen
How Digitalization Challenges the Marketing of Filmed Entertainment Candidate: Pähler vor der Holte, Nora | Supervisors: Hennig-Thurau, Thorsten; Clement, Michel; Löschel, Andreas Period of time: until 15/05/2019 Doctoral examination procedure finished at: Doctoral examination procedure at University of Münster | |
Der Wert verschiedener Word of Mouth-Arten für die Informationssuche von Konsumenten Candidate: Bartschaft, Maria | Supervisors: Hennig-Thurau, Thorsten; Walsh, Gianfranco; Klein, Stefan Period of time: until 08/02/2017 Doctoral examination procedure finished at: Doctoral examination procedure at University of Münster | |
Trash - Annäherungen an ein Medienkonsumphänomen Candidate: Bohnenkamp, Björn | Supervisors: Hennig-Thurau, Thorsten; Lüdicke, Marius; Klein, Stefan Period of time: until 16/11/2016 Doctoral examination procedure finished at: Doctoral examination procedure at University of Münster | |
Good Social Media Marketing Candidate: Flemming, Jan | Supervisors: Hennig-Thurau, Thorsten; Wiesel, Thorsten; Klein, Stefan Period of time: until 25/11/2015 Doctoral examination procedure finished at: Doctoral examination procedure at University of Münster | |
The impact of digitalization and social media on consumer behavior and on organizational structures Candidate: vor dem Esche, Jonas | Supervisors: Hennig-Thurau, Thorsten, Beverungen, Daniel Period of time: until 20/11/2015 Doctoral examination procedure finished at: Doctoral examination procedure at University of Münster | |
Der Markenwert von Spielfilmen Candidate: Heitjans, Torsten | Supervisors: Hennig-Thurau, Thorsten Period of time: until 13/12/2013 Doctoral examination procedure finished at: Doctoral examination procedure at another university (NOT University of Münster) | |
Marketing Hedonic Media Products -- The Role of Brands and Innovations for Motion Picture Success Candidate: Knapp, Ann-Kristin | Supervisors: Hennig-Thurau, Thorsten Period of time: until 19/11/2013 Doctoral examination procedure finished at: Doctoral examination procedure at University of Münster | |
Providing Actionable Recommendations: A Movie Recommendation Algorithm with Explanatory Capability Candidate: Marx, Paul | Supervisors: Hennig-Thurau, Thorsten Period of time: until 26/11/2012 Doctoral examination procedure finished at: Doctoral examination procedure at another university (NOT University of Münster) | |
Bindungs- und Bewältigungsreaktionen von Konsumenten nach dem Ende von Markenbeziehungen Candidate: Knaevelsrud, Anne | Supervisors: Hennig-Thurau, Thorsten Period of time: until 26/11/2012 Doctoral examination procedure finished at: Doctoral examination procedure at another university (NOT University of Münster) | |
Recommender Systems for Groups: Decision Support for Joint Consumption of Hedonic Products Candidate: Marchand, André | Supervisors: Hennig-Thurau, Thorsten & Gianfranco Walsh Period of time: 01/12/2006 - 14/12/2011 Doctoral examination procedure finished at: Doctoral examination procedure at another university (NOT University of Münster) |