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Does it matter to all in the same way? How culture moderates the perception of corporate unethical behavior
Dewender, Stefanie; Kübler, Raoul
Abstract in edited proceedings (conference)
| Peer reviewed
Details about the publication
Editors:
European Marketing Acadamy
Book title:
Proceedings of the European Marketing Academy
Status:
accepted / in press (not yet published)
Release year:
2023
Conference:
52nd Annual EMAC Conference
, Odense
, Denmark