Customer Segmentation Based on Transactional Data Using Stream Clustering
Carnein Matthias, Trautmann Heike
Research article in edited proceedings (conference) | Peer reviewedDetails about the publication
Page range: 280-292
Status: Published
Release year: 2019
Language in which the publication is written: English
Conference: 23rd Pacific-Asia Conference on Knowledge Discovery and Data Mining (PAKDD '19), Macau, China, undefined
Keywords: Customer Segmentation; Market Segmentation; Stream Clustering; Data Streams; Machine Learning
Authors from the University of Münster
| Carnein, Matthias | Data Science: Statistics and Optimization (Statistik) |
| Trautmann, Heike | Data Science: Statistics and Optimization (Statistik) |