Vertrauen in gemeinwohlorientierte Big-Data-Anwendungen. Ethische Leitlinien für eine datenbasierte Organisationskommunikation.

Wiencierz, Christian

Research article (book contribution) | Peer reviewed

Details about the publication

EditorsLiesem, Kerstin; Rademacher, Lars
Book titleDie Macht der Strategischen Kommunikation. Medienethische Perspektiven der Digitalisierung
Page range109-126
PublisherNomos
Place of publicationBaden-Baden
Edition1.
Title of seriesKommunikations- und Medienethik
Volume of seriesBand 7
StatusPublished
Release year2018 (16/02/2018)
Language in which the publication is writtenGerman
ISBN978-3-8487-3458-0
KeywordsBig Data; Organisationskommunikation; Vertrauen; PR-Ethik; Google Flu Trends; Ushahidi; UN Global Pulse

Authors from the University of Münster

Wiencierz, Christian

Projects the publication originates from

Duration: 01/04/2015 - 30/06/2017
Funded by: Academic Society for Corporate Management & Communication
Type of project: Individual project