Vertrauensmanagement - Loyalität als Schlüsselgröße
Totz, Carsten; Riemer, Kai
Research article (book contribution)Details about the publication
Book title: Internetshopping Report 2001. Käufer, Produkte, Zukunftsaussichten (Studie)
Page range: 339-358
Publisher: Symposion Publishing
Status: Published
Release year: 2001 (11/01/2001)
Link to the full text: http://www.symposion.de/shoppingreport/2001/report2001.htm
Authors from the University of Münster
| Totz, Carsten |