Balanced innovation portfolio funding and its impact on new product performance
Bauer Manuel, Leker Jens
Research article in edited proceedings (conference)Details about the publication
Status: Published
Release year: 2011
Conference: 18th International Product Development Management Conference – IPDMC, Delft, Netherlands, undefined
Authors from the University of Münster
| Bauer, Manuel | Institute of Business Administration at the DEP of Chemistry and Pharmacy |
| Leker, Jens | Institute of Business Administration at the DEP of Chemistry and Pharmacy |