University of Münster
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Simon Monske, M.Sc.

No current affiliations available for this person. The person is no longer active at the university.

Academic Education

2012 - 2016Institute for Value-Based Marketing (University of Münster)
2010 - 2012Master of Science in Business and Administration, Marketing Research (University of Groningen)
2008Exchange Program at the Business Economics Faculty (University of Ljubljana)

Work Experience

2009 - 2010Project Manager: Customer Relations Management at Superior Choices (Pretoria, SA)
2008 - 2009Project Manager: B2B Marketing at Superior Choices (Pretoria, SA)

Functions and Memberships

since 2012Münster Marketing Alumni e.V.

Publications

Investigating consumer’s online search and decision-making strategies: An eye-tracking analysis of visual attention on product and review-specific information in a two-stage choice process
Monske Simon, Gensler Sonja, Wiesel Thorsten (2016)
In:  (eds.), , 1-7. (kein Verlag angegeben).
Research article in edited proceedings (conference) | Peer reviewed | accepted / in press (not yet published)