No current affiliations available for this person. The person is no longer active at the university.

Academic Education
06/2018 - 01/2022	Promotionsstudium der Betriebswirtschaftslehre (PhD)
10/2015 - 04/2018	M. Sc. Business Administration - Westfälische Wilhelms-Universität Münster
10/2011 - 02/2015	B. Sc. International Business Administration - Eberhard-Karls Universität Tübingen
09/2013 - 02/2014	Semester abroad at the Institut d'Administration des Entreprises (IAE) - Université Pierre Mendès France Grenoble II
Functions and Memberships
since 06/2018	Forschungsstelle für allgemeine und textile Marktwirtschaft
since 01/2017	ex-cellence - Münsters Management Netzwerk für Organisation, Personal und Innovation e. V.

Managing the transition to eco-friendly packaging - An investigation of consumers' motives in online retail Koch J, Frommeyer B, Schewe G (2022) In: Journal of Cleaner Production, 351 Type of Publication: Research article (journal)
The utility of intention as a proxy for sustainable buying behavior - A necessary condition analysis Frommeyer B, Wagner E, Hossiep C R, Schewe G (2022) In: Journal of Business Research, 143 Type of Publication: Research article (journal)
Eine betriebswirtschaftliche Analyse des Vermeidungspotenzials von Kunststoffverpackungen entlang der textilen Lieferkette Tornow M, Koch J, Frommeyer B, von Gehlen K, Schewe G (2021) Münster: Selbstverlag / Eigenverlag. Type of Publication: Working paper
Eine betriebswirtschaftliche Analyse des Einsatzes von 3D-Druck im Kontext des Kunststoffrecyclings innerhalb der textilen Lieferkette Frommeyer B, von Gehlen K, Koch J, Tornow M, Boos J, Schewe G, Scagnetti C (2021) Münster: Selbstverlag / Eigenverlag. Type of Publication: Working paper
Voluntary carbon offsetting and consumer choices for environmentally critical products - An experimental study Warburg J, Frommeyer B, Koch J, Gerdt S-O, Schewe G (2021) In: Business Strategy and the Environment, 2021 Type of Publication: Research article (journal)

Duration: 01/10/2017 - 31/03/2021

Funded by: Federal Ministry of Education and Research

Type of project: Participation in BMBF-joint project

Eco-friendly and reusable packaging in e-commerce – an analysis of consumer preferences Frommeyer, Britta; Koch, Julia (03/12/2020) International Circular Economy Conference 2020, University of Freiburg, Freiburg, Germany Type of talk: scientific talk
Life in plastic – it‘s fantastic?! Does plastic pollution shape customers sustainable identity in fashion consumption? Buschmann A, Frommeyer B, Schewe G (02/11/2019) Fashion: Now and then Conference, New York Type of talk: scientific talk

Consumer Behavior in Selected Industries: Empirical Contributions to Sustainability Research
Candidate: Frommeyer, Britta | Supervisors: Schewe, Gerhard; Bendig, David
Period of time: 01/06/2018 - 11/01/2022
Doctoral examination procedure finished at: Doctoral examination procedure at University of Münster