Grunddaten zur Preisverleihung
Art des Preises: Forschungspreis oder andere Auszeichnung
Verliehen von: American Marketing Association / Sheth Consortium
Verliehen an: Bues, Mirja
Bekannt gegeben am: 01.01.2016
Verleihung erfolgte am: 01.01.2016
Über die Preisverleihung
Über den Preis
The AMA-Sheth Foundation Doctoral Consortium is the premiere consortium in the marketing discipline. It brings together the very best doctoral students from business schools in the United States, Canada, Europe, and the rest of the world. The AMA-Sheth Foundation doctoral consortium is unique because it is the only consortium that exposes doctoral students to the rich diversity of topics, methodological perspectives, and theories that exist within the marketing discipline. This exposure is designed to spark creativity and insight by challenging students to think outside of their existing paradigms and to broaden their views on what constitutes good research. The consortium is also designed to help students make a successful transition to their first faculty position by providing guidance on research, teaching, and service. Faculty scholars are selected who have made important contributions to the field and who are dedicated to helping doctoral students establish professional linkages among themselves and with faculty. The first consortium was held in 1966. The program was launched under the leadership of Thomas A. Staudt and from the beginning the focus on research and relationship building was key. In 1997 the name was changed to the AMA-Sheth Foundation Doctoral Consortium in recognition of the Madhuri & Jagdish N. Sheth Foundation’s commitment to financing part of the consortium on an ongoing basis with the establishment of an AMA Foundation endowed fund.
Art des Preises: Preis zur Förderung des wissenschaftlichen Nachwuchs
Zeitraum der Vergabe: seit 1997